Privacy Policy
Last updated: 7 August 2026
This Privacy Policy explains how Blending Lab collects, uses, stores, and handles personal information when you visit this website, submit an inquiry, use an interactive website tool, or otherwise contact Blending Lab.
Blending Lab is based in Zagreb, Croatia and processes personal data in accordance with applicable Croatian and European Union data protection requirements, including the General Data Protection Regulation where applicable.
1. Who is responsible for your data
Blending Lab is responsible for the personal information collected through this website.
For privacy-related questions or requests, contact:
Blending Lab
Zagreb, Croatia
hello@blending-lab.com
2. Information that may be collected
Depending on how you use the website, Blending Lab may collect information such as:
- your name
- email address
- company name
- messages submitted through contact or inquiry forms
- project details you voluntarily include in a message
- information you voluntarily provide when contacting Blending Lab
- information entered into the embedded project estimator, where you choose to use it
- basic technical information required for the website to function securely and reliably
The current contact form asks for first and last name, email address, company name, and message. The website does not ask for highly sensitive information through its general contact form.
3. How personal information is collected
Personal information may be collected when you:
- submit a contact or project inquiry form
- use the website project estimator or similar interactive tool
- communicate with Blending Lab by email
- otherwise voluntarily provide information through the website
Some limited technical information may also be processed automatically by the website hosting, analytics, or infrastructure providers as necessary to deliver, measure, and secure the website.
4. Why information is used
Personal information may be used to:
- respond to inquiries
- understand project requirements
- prepare estimates or proposals
- communicate about potential or active projects
- provide requested services
- maintain records of business communication
- operate, secure, and improve the website
- comply with applicable legal obligations
Personal information should not be used for unrelated purposes without an appropriate legal basis.
5. Legal basis for processing
Where the GDPR applies, personal information may be processed on one or more of the following legal bases:
- your consent
- taking steps at your request before entering into a contract
- performance of a contract
- compliance with a legal obligation
- legitimate interests, where those interests are not overridden by your rights and freedoms
The applicable legal basis depends on the context in which the information was provided and how it is used.
6. Contact and inquiry forms
When you submit a form through the website, the information you provide is used primarily to review and respond to your inquiry.
The current website contact form is submitted through Formspree. The form includes your name, email address, company name, and message, plus a form subject used to identify the inquiry.
Do not submit confidential, highly sensitive, medical, financial, authentication, or other unnecessary sensitive information through general website forms.
7. Project estimator
The website includes an embedded project estimate calculator provided through a separate Blending Lab estimator application hosted at blending-estimator.lovable.app.
Information entered into that estimator may be processed to generate an indicative project estimate and, where applicable, to support a subsequent inquiry.
Estimates generated through the website are indicative only and are not binding quotations.
The current Blending Lab website embeds the estimator but does not itself store estimator information in this codebase.
8. Analytics and cookies
The current website uses Google Analytics to understand site performance and how visitors interact with the website.
The current Astro implementation does not include Meta Pixel, advertising trackers, session recording, heatmaps, marketing cookie tools, or cookie consent software.
The website may still use strictly necessary technical storage or processing required for security, hosting, forms, analytics, or core website functionality.
9. Service providers
Blending Lab may use third-party service providers to operate the website and business, such as:
- Vercel or another website hosting and infrastructure provider
- Google Analytics for website analytics
- Formspree for contact form processing
- Lovable for the embedded project estimator application
- Sanity for project content management where the website is configured to use it
- email, domain, and business software providers used to manage inquiries
These providers may process limited personal information on behalf of Blending Lab where necessary to provide their services.
10. International data transfers
Some technology providers used by Blending Lab may process data outside Croatia or the European Economic Area.
Where applicable, such transfers are handled through legal mechanisms intended to provide an appropriate level of data protection, such as adequacy decisions or approved contractual safeguards.
11. Data retention
Personal information is retained only for as long as reasonably necessary for the purpose for which it was collected, including responding to inquiries, managing business relationships, maintaining appropriate records, and complying with legal obligations.
Retention periods may vary depending on the nature of the information and the relationship with the person concerned.
Information that is no longer reasonably required may be deleted or anonymized.
12. Data sharing
Blending Lab does not sell personal information.
Personal information may be shared only where reasonably necessary with:
- service providers supporting the website or business
- professional advisers where necessary
- authorities where disclosure is legally required
- collaborators or contractors where necessary to deliver an agreed service and where appropriate safeguards apply
Personal information is not shared with third parties for unrelated advertising purposes without an appropriate legal basis.
13. Your rights
Where applicable under data protection law, you may have the right to:
- request access to your personal information
- request correction of inaccurate information
- request deletion of your information
- request restriction of processing
- object to certain processing
- request data portability
- withdraw consent where processing is based on consent
- lodge a complaint with a competent data protection authority
These rights may be subject to legal limitations or exceptions.
To exercise a privacy right, contact Blending Lab using the email address listed on this page.
14. Security
Blending Lab takes reasonable technical and organizational measures to protect personal information against unauthorized access, loss, misuse, alteration, or disclosure.
However, no internet transmission, website, or electronic storage system can be guaranteed to be completely secure.
15. Third-party links
The website may contain links to external websites and services.
Blending Lab is not responsible for the privacy practices, content, or security of third-party websites.
When you leave the Blending Lab website, the privacy policies of the relevant third party apply.
16. Children's privacy
The Blending Lab website and services are intended for professional and business use and are not directed toward children.
Blending Lab does not knowingly seek to collect personal information from children through this website.
17. Changes to this Privacy Policy
This Privacy Policy may be updated when the website, services, technology providers, or applicable requirements change.
The latest version will be published on this page together with the date of the most recent update.
18. Contact
For questions about this Privacy Policy or the handling of personal information, contact:
Blending Lab
Zagreb, Croatia
hello@blending-lab.com
You can also review the Blending Lab Terms & Conditions.